1
Part 1 . Overall Mobile Phone Market in China
April domestic mobile phone shipments reached 36.5 million units, up 6.7 percent year
over year. 42 new models were released in the month, down 23.6 percent year -over-year
(y/y).
Over the past 4 months, d omestic mobile phone shipments reached 113.5 million units
and number of new model release reached 167, down 6.7 percent and 36.0 percent y/y
respectively.
Chart 1: Domestic mobile phone shipment s from April 2018 to April 2019
Part 2 . Development of 4G Mobile Phones
April domestic 4G mobile phone shipments were 34.8 million units, up 6.6 percent y/y, and
represented 95.4 percent of the total shipments. 35 new 4G models were released in the
month, down 18.6 percent y/y, accounti ng for 83.3 percent of the total new models this
month.
Over the past 4 months, domestic 4G mobile phone shipments were 108.2 million units,
down 5.6 percent y/y, and represented 95.3 percent of the total shipments. The total
number of new model release reached 135, down 32.2 percent y/y, accounting for 80.8
percent of the total new model release. 34
38 37 373339 3935 36 34
152837
5% 5% 4%7% 6% 5% 5% 5% 6% 5% 3% 5% 5%0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0%95% 95% 96%93%94%95% 95% 95% 94% 95% 96% 95% 95%
0%20%40%60%80%100%120%
01020304050
18M4 18M5 18M6 18M7 18M8 18M9 18M10 18M11 18M12 19M1 19M2 19M3 19M4
Shipments(Unit: Million) 2G Share 3G Share 4G Share
2
Part 3 . Local and MNC Brands of Mobile Phones
April mobile phone shipments by the local brands reached 33.9 million units, up 7.2
percent y/y, accounting for 92.9 percent of the domestic mobile phone shipments. Number
of new model s released by the local brands (35 units) decreased by 32.7 percent y/y, and
represented 83.3 percent of the total number of new model release in the month.
Mobile phone shipment volume for year 201 9 by the local brands reached 104.8 million
units, down 2.5 percent y/y, and accounted for 92.4 percent of the domestic mobile phone
shipments. Number of new models released by the local brands ( 147 units) decreased by
39.3 percent y/y, and represented 88.0 percent of the total number of new model release
in the domestic market.
Chart 2: April 2019 mobile phone shipments by local and MNC brands
Part 4 . Development of Smart Phones
April smart phone shipments were 34.8 million units, up 6.5 percent y/y, and accounted for
95.2 percent of the domestic mobile phone shipments in the month. Over the past 4
months, smart phone shipments were 107.9 million units, down 5.8 percent y/y, and
represented 95.1 percent of domestic mobile phone shipments.
In April, 34 new smart phone models were released, down 20.9 percent y/y, and
accounted for 81.0 percent of the number of new release. Over the past 4 months, 132
new smart phone models were released, down 34.3 percent y/y, and accounted for 79.0
percent of the number of new release.
Local Brands
92.9%MNC Brands
7.1%
信通院 - 2019年4月国内手机市场运行分析报告(英文版)
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